Mariana Ramírez, Regional Marketing Specialist,
CALA, and Vanessa Prada, Specialist Marketing Programs, CALA, have worked
together to strengthen and implement traditional and digital marketing
strategies for the Enterprise business unit throughout the region since 2012
and 2011 respectively. Through integral strategies that include digital tools,
social networks and public relations, they have been able to punctuate
development plans in the region, both for final clients and with the CommScope PartnerPRO
Network, achieving significant growth in the last six years. Both have
specialized knowledge in communication, social media and marketing.